Monday, 21 May 2018

Final crit

like the Ikea instructions
limited colour palette of j card works well
j card could be more ambitious
the colour palette of the flag doesn't really link with the other elements
love the object - best element
love the object- interesting and has a funny side to it
can see the consistency between the j card and the flag
instructions might work better on a really thin paper stock, with creating a stronger connection
the Ikea illustrations could have been pushed to include on the j card
work isn't visually consistent although separately works well
object is strongest but could be made clearer as not sure what they are instructing me to do or the story it's telling
all have quite different visual languages
the flag and j card works well together because of the imagery and colour scheme - could I adapt the imagery of the instructions to become more consistent
the instructions are a little hard to understand what is happening  but I like the paper stock
interesting type and layout on the j card
nice texture
typeface on the j card is cool and suits the genre
linking it to ABBA and Ikea was perhaps too obvious could you have tried to make more obscure links to the genre
the link to Ikea isn't strong enough
the designs are perhaps are not tacky enough

overall, with the feedback it is clear that the most succesful element of the brief was the Ikea instructions, with the illustrations creating interest and the production becoming more professional. It is clear that the visual language of the three components don't match as well as they should have and this should been considered more in the production.

No comments:

Post a Comment