Coachella Valley Music and Arts Festival takes place every April in Southern California’s Coachella Valley, hence the name of the festival. Although there is a Coachella, California, the festival actually takes place at the Empire Polo Grounds in Indio, California. Indio is a small town in California’s Colorado Desert area, about 2.5 hours east of Los Angeles. Considering how many celebs live in LA, it’s no wonder that Coachella always draws a famous crowd. The town also hosts the annual Stagecoach country music festival, which takes place after Coachella.
While Coachella offers the option to camp overnight at the festival itself, many prefer to stay at hotels in the nearby town of Palm Springs. A favorite vacation destination for stars like Frank Sinatra and Dean Martin, who owned homes there in the 1950s and ‘60s, the swanky desert town has seen resurgence in recent years. And if you’ve ever had to deal with LA traffic, you can totally understand why they might appreciate a quiet respite to relax and hang by the pool.
Speaking of which, Palm Springs’ hotel pool parties during Coachella are legendary. Places like the Ace Hotel & Swim Club and the Arrive Hotel typically host all-day DJ pool parties, making them fun places to stay during the festival weekends. Nearby towns of Palm Desert and La Quinta also have a range of hotels and motels that would be convenient to stay during the festival. Considering temperatures can reach up to 88 degrees during the month of April in Indio, the air-conditioning might be worth it.
Attended by over 250K people across two weekends, Coachella is one of the biggest music and arts festivals in the world. Beyonce’s Saturday night headline performance enjoyed 485,000 views on YouTube’s live stream – the most viewed Coachella performance in history.
NEWSUBSTANCE (Leeds based studio) made its debut at the 2018 Coachella Valley Music & Art Festival with Spectra – a stunning, seven-floor pavilion.
Commissioned by Coachella as part of its over-arching Art program, NEWSUBSTANCE was one of 6 distinguished interdisciplinary artists chosen by Coachella to create new, brave and innovative original large-scale installations exclusively for the Festival.
Over three years in its conception and design, Spectra is an ambitious, architecturally informed installation featuring a spiral design, an observation deck at its peak, air conditioning and a dazzling colour scheme that reflects the lively spirit of the festival and its awe-inspiring location.
When journeying through Spectra, people were saturated in colour, offering a new outlook on the world around them. Every step on their journey through Spectra was different: different views, different colours, different emotions. As they rose through the structure and challenged them to interpret their environment through the medium of colour.
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