Development - boxes and bellybands

With having tested the publication production with a traditional method of using indesign and having a bound booklet, it was clear that this method wasn't effective to the content. The different methods of hand sign just didn't correlate properly with being bound altogether even though they share the same subject matter. So this brought upon the idea of the means of a publication and the methods of which can be used to not bind together the content directly. 

The concept first experimented was the bellyband. For the title, the logotype has been made from taking letterforms from the signs in the market, incorporated together to represent how the market situates many different stalls with a range of type. The type used for kirkgate market is times new Roman, as this font is one of the ones allowed to be used as listed in the signage guide. For the design, the focus was on representing the most traditional way of sign lettering, being using gold leaf, so to represent this method, the replication was done by using foiling and on black stock. With the publications content being A5 of size, the band had to be A3, so there was trial and error with the size of the title and placement in order to fit the best for the publication. When first foiled the outcome was unsuccesful because of the thinness of the 'Kirkgate Market' so the foil didn't have much ink to stick to, so as a consequence the type was changed to be bold in order for the foil to stick better.

As well as a bellyband, having a box was experimented with. With trying different methods of foiling, the idea of a box was experimented with, with at first using black card stock. With the laser cutter the template of boxes were cut out in order to maintain a professional finish, of which with using non heat methods of foiling had the title applied to them. Using a laminator for the foiling was also used to contrast the results, however could only use black paper because of the printer not taking card stock. The results were that the card stock equalled a much sturdier box, however a much less professional finish of foiling of which didn't look very good. I experimented with the sizes of the box, with finding that the smaller one worked better, however still didn't quite work for the publication.